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We at Seven V believe bravery is a one-off isolated incident and there are lots of people who are brave. But to be courageous is a continual behavioural pattern.

There is a massive difference between courage and bravery.

Remember, the things that we do when we walk into the arena to make a phone call to a person who doesn't know there is an audience listening. There are so many sceptics in that audience.

In order to do this, the behaviour we've had to continually have deep down inside us is courage.

But at the end of it, what really gives us the courage is that you can never ever lose what you didn't have in the first place.

Don't worry about loosing an order you've never had. Have the courage to be a fantastic salesperson.